Georgetown Graduate Student Seeking Employment Opportunities Before Relocating to Nashville

Name: Julita Cardenas

Email Address: jsc120@georgetown.edu

Company: Julita Cardenas

City: VIENNA

Job Title: Georgetown Graduate Student Seeking Employment Opportunities Before Relocating to Nashville

Description: Hello! I'm Julita. Nice to e-meet you. I am currently finishing my graduate degree in Integrated Marketing Communications at Georgetown University and seeking employment opportunities before relocating to Nashville in July. Ideally, I would like to find a position on a flexible basis to begin immediately on a remote basis before moving to TN. If this is something you are interested in, feel free to contact me. 

- Additionally, I also have the privilege of completing my Capstone Marketing Consulting project remotely, so I am also connecting with businesses in the Nashville, TN who would be interested in exploring the possibility of my pro bono marketing consulting services. 

- For a bit of background on me: I am also a fashion and lifestyle blogger, branding consultant, and stylist. 

Please see my resume below. 

Julita Simone Cardenas jsc120@georgetown.edu
(703)-470-9117

Summary Of Qualifications
Top performer and overachiever who is nearing completion of graduate degree in Integrated Marketing Communications at Georgetown University. Highly-organized, possess excellent relationship building skills, work well alone and within a team, and in tune with what marketing professionals need to know – specializing in strategy and operations for market leadership, profitable growth, and customer loyalty in highly competitive industries. Background includes leading and managing brands with high regard for analytical methodologies to ensure marketing ROI.

Education
Georgetown University Washington, DC
Master’s in Integrated Marketing Communications Expected in August 2017
Relevant Coursework: (Digital Essentials for Journalists, Reporting and News Writing, Ethics in Journalism, IMC Campaign Planning, Consumer Research and Insights, The Management of IMC, Content Strategy, Digital Marketing, Brand Concept, Ethics in IMC, and Building Your Creative Muscle) 
Extra-Curricular Groups: (Startup Hoyas, Georgetown Entrepreneurship Initiative, Georgetown Society of Professional Journalists, and Hoya Pitchmasters) 
Marymount University Arlington, VA
Bachelor of Arts in English (Writing Concentration) May 2015

Certifications
Universal Coach Center and Institute Charleston, SC
Master Certification in Relationship Coaching Certification in Life Coaching

Professional Experience
Rocksbox San Francisco, California
Personal Stylist August 2016- December 2016
Created processes and tools to increase purchase behavior by identifying high margin categories among loyal shoppers where purchase behavior was used for customer re-targeting. Provided leadership in taking customer feedback into consideration when putting together a monthly jewelry rental box.
Led in definition/execution of marketing vehicles for Rocksbox, which included curating a set of jewelry for customers based on their preferences from an online platform and writing clients a personalized note.
Worked with marketing agencies and internal partners to identify and leverage market influencers, created custom marketing content, and hyper targeted customers based on purchase behavior to drive product sales.
Cultivated positive and enduring relationships with customers by providing clients with excellent service.
Resolved all customer complaints in a professional manner while prioritizing customer satisfaction.
Her Campus Media Washington, DC
Contributing Writer December 2013 – May 2015
Regularly wrote innovative articles (news and blog posts) for Marymount’s Her Campus chapter with specialty topics in: fashion, dating advice, health and wellness tips, and other self-improvement content.
Conducted focused interviews; exhibited strong attention to detail by proof reading stories for accuracy.
BEAUTYSCOUT Magazine San Francisco, CA
Deputy Editor / Contributing Writer April 2015- June 2015
Wrote a dating and relationships column – catering specifically to a demographic of women ages 18-34. 
Pitched ideas/stories directly to the CEO of the magazine, and created connections with potential clients.
Developed new and strategic marketing campaigns and promotions to increase the magazine's audience.

Product Development, Design and Sourcing Specialist

Name: Tamela VanValkenburg

Email Address: tamelavan@icloud.com

Title: Product Development, Design and Sourcing Specialist

Description: I am seeking employment in the apparel, accessories or home good markets.

I believe that I can significantly contribute to your company’s efficiencies; growth and overall profitability based on my knowledge and experience in the apparel and decorated product industry. I am a seasoned professional with 24 years of career experience, encompassing positions and responsibilities in the following areas (I have been around the block a few times): 
Product Development & Design
Fabric Sourcing & Development Trend & Color Forecasting Apparel Sourcing & Manufacturing
Product Marketing & Brand Development
Sales & Client Management
Creative Direction, Art Direction & Graphic Design
Catalog Layout & Design Product/Model Photography & Styling My success throughout my career is my understanding of the product development cycle and my ability with to work with and within a team to adhere to timelines and development cycles, while managing this process with suppliers, buyers and clients. 

I understand the importance of well-developed products that are “fashion-right”, but I also understand the need for developing products that are “revenue generators”. I work productively and gracefully under pressure, and I quickly adapt to changing situations, maximizing efficiency while minimizing costs. Additionally, I have well-developed communication skills demonstrated through successful interaction with clients, co-workers, and staff, and the ability to establish and maintain professional relationships. With any situation I take a leadership role and an entrepreneurial spirit. I bring "ideas" to the table. 

A little over a year ago I took the risk to start my own business with 3 partners and an investor. In the last two weeks we made to decision to dissolve our partnership and redirect the business.

Sr. Executive - Business Development

Kevin Easton

Sr. Executive - Business Development

An experienced executive with a record of generating profit and long-term growth in consumer focused retail and wholesale companies. Possesses both strategic and tactical skills to develop businesses, drive sales, build brand equity, establish strong partnerships, and develop future leaders. Consistently exhibits proactive and collaborative leadership style along with a strong financial discipline.

SKILLS/EXPERTISE

 Strategic Planning
 Sales Management
 Marketing / Advertising
 Merchandising
 Business Development
 World-Wide Sourcing
 Brand Management
 Product Development
 Inventory Management
 Coaching/Mentoring
 Building Partnerships
 Negotiation


PROFESSIONAL EXPERIENCE

TENNESSEE STATE PARKS, NASHVILLE, TN
Director of Marketing, Product Development & Retail
Leads the marketing, advertising, product development, retail sales and event sales effort in 56 State Parks across Tennessee.

JES APPAREL LLC, NASHVILLE, TN
President/ Partner
Founded and grew a $50 million international joint-venture; designing, manufacturing, and selling private brand apparel to major U.S. retailers. Established multiple partnerships with US retailers offering Design and Product Development services along with factory-direct Sourcing in Asia and Central America.

DOLLAR GENERAL, NASHVILLE, TN
Vice President – General Merchandise Manager
Led a team of 25 merchants in Softlines and Home divisions, developing private brand assortments sourced worldwide. $2 billion in revenue

SHOPKO INC., GREEN BAY, WI
Executive Vice President – Chief Merchandising Officer
Vice President - General Merchandise Manager
A $2.5 billion revenue retailer with 141 stores. Responsible for total company buying, advertising, product development, sourcing, and financial performance. 250 Team Members. 

TARGET CORP., MINNEAPOLIS, MN
Vice President Merchandise Manager, Men’s Division
Divisional Merchandise Manager, Jewelry/Accessories/ Cosmetics
Senior Buyer, Ladies Apparel
Developed and sourced private brand assortments in Mens and Ladies Apparel along with Jewelry, Accessories, and Cosmetics divisions. Managed a team of 20 buyers with $800 mil in revenue.

FEDERATED / MACY’S DEPARTMENT STORES
Divisonal Merchandise Manager / Buyer / Asst. Buyer


EDUCATION
The Ohio State University, Columbus, Ohio B.A., European History

INTERESTS – Family, travel, hiking, golf, reading, antique trucks

 

Reach out to Kevin Easton at kevin.easton@comcast.net to learn more. 

E-Commerce Buyer, Web Merchandiser, Social Media, and Brick & Mortar Experienced Candidate

I am relocating to Nashville and am so excited to have found the Nashville Fashion Alliance; I feel like I have found "my people" before I have even arrived! I am a passionate retail professional with both brick and mortar and e-commerce experience, making me both knowledgeable and adaptable within the ever-changing retail market. I have worked in several markets in Indiana, as well as on the East Coast in the Philadelphia area, adapting each time to the customer base and market trends in every location. I am a results oriented, analytical minded individual who has grown from a sales associate to leadership positions within my 10 years in the industry. I enjoy a good challenge and working with a diverse team to get the job done (as they say, team work makes the dream work). I have experience in buying, web merchandising, social media, e-mail marketing, visual merchandising, store management, customer service (face to face, phone, e-mail, snail mail, social media), store openings, and currently dabbling in product development; needless to say, I love everything about the fashion and retail industry and am constantly looking for any opportunity I have to learn and grow. I am a proud Indiana University Bloomington graduate with a Bachelor's degree in apparel merchandising with a minor in business marketing from the Kelley School of Business. Please see below for my resume; I look forward to working with you!

Education
Indiana University, Bloomington, Indiana
Bachelor of Science in Apparel Merchandising, Minor in Business from the Kelley School of Business May 2014


Skills and Certifications
Microsoft Office, Google Analytics trained, retail math, retail key performance indicators, social media, management
Customer Service Lead Certification, Bath & Body Works


Work Experience
LaBella Flora Children’s Boutique (E-Commerce), Auburn, Indiana October 2015- Present
Merchandising & Marketing- Associate Buyer, Web Merchandising, Social Media

- Analyzed sales reporting on daily and weekly basis, reacting to optimize sales through promotions, markdowns, and/or website merchandising

- Created reporting spreadsheets using Google Analytics to report key performance indicators

- Sought out new designers and brands to support growth of product mix breadth; brought on a line resulting in 85% sell through at full-price and 0% return rate

- Maintained inventory levels throughout peak selling season through replenishment buying

- Increased preorder sales by 28% year over year for peak back to school season through a week-long campaign

- Suggested, established, and coordinated weekly office meetings to improve communication flow between departments

- Collaborated with a designer and a celebrity client for an exclusive design and social media marketing campaign; as a result, the dress was the 2nd best-seller sitewide for Fall 2016

- Established email marketing analytics campaign, resulting in a 26% higher conversion rate than overall website average

UNIQLO, Greater Philadelphia, Pennsylvania July 2014-July 2015
Assistant Store Manager
Manager Candidate Program Graduate

- Utilized sales stock planning and forecasting software to allocate merchandise from the warehouse to the store twice a week based on sales trends, floor layouts, and promotions
- Planned sales and stock targets on a monthly and weekly basis, successfully achieving a proper balance between sales and stock on hand for spring, summer, fall, winter, and continuous season items
- Partnered with area manager and head of US merchandising to create a $400,000 merchandise transfer plan based on sales, weeks on hand, and product turn
- Implemented visual merchandising displays that produced a 40% increase in sales for products on those fixtures.
- Increased tops and shirts sales by 71% for Spring 2015 through planning, layout changes, and a selling initiative
- Created a daily sales tracking plan that became a Philadelphia area store standard practice
- Streamlined company planning Excel spreadsheets for more efficient and accurate inventory and sales planning
- First manager candidate participant in program history to be chosen to participate in new store opening
- Created and presented an interactive selling strategies seminar for 45 sales associates. 

Bath & Body Works, Bloomington, Indiana Sales Lead/ Part-Time Manager July 2012-April 2013

Texas Roadhouse, Bloomington, Indiana Server September 2011-September 2012

Von Maur, Fort Wayne, Indiana Sales Associate - Children’s Shoes August 2009-August 2011

Forever 21, Fort Wayne, Indiana Sales Associate August 2007-August 2009

Additional Leadership Experience
Boys and Girls Club of Bloomington, Indiana August 2012- January 2014
Youth Cheerleading Coach (Licensed- National Youth Sports Coaching Association)

Lead a team of 12 girls ages 9-12 in weekly practices, routines, and performances
Built cheerleading program from 3 members to a full squad with a waiting list to sign up
Plan and organize fundraising events and end of the year functions
Contributed to the writing of a successful grant by quantifying the activity’s benefits to members

Please reach out to Elise at elisegongwer@gmail.com if interested.

Advertising/Fashion Photographer Available

Hello,

I'm settled in now and can officially call myself a Nashville resident after 6 great months. During this time, I've shot 3 advertising campaigns along with many smaller shoots. I'm looking to help you (owners and designers) convey your vision in the best possible way to get you noticed more than you already are. 

I'm confident in my shooting and editing and this can be seen in my work. Please check out my site and feel free to contact me if you would like to talk about making your ideas come to life.

Thanks for taking the time to read this.

-Chris March
www.chrismarchphotography.com

Experienced Marketing and Advertising Specialist with BA in Fashion Design

Madelyn Gregath

madelyn.gregath@gmail.com

Fashion Degree from Stephens College

14 years experience in marketing, advertising, and sales
Proficient with Mac and PC, Microsoft Office. 
Trained in Illustrator and Photoshop
Working knowledge of Social Media marketing
Working knowledge of photography and art direction
Experience creating shot lists, organizing and implementing photo shoots
Experience with brand development and target marketing
Working knowledge of web development for e-commerce for B2B and B2C websites. 
Familiar with Domain Name marketing and set up, SEO, Content Marketing
Experience managing others

Marketing Manager, ABM Parking Services, Nashville International Airport, 
February 2016- October 2016
Nashville, TN

Create corporate parking programs to generate new business to the new BNA Express Park facility
Provide customer service and manage corporate accounts
Perform research and compile results to measure increased business and develop productive programs for corporate customers
Implement corporate programs and existing business traveler program to increase overall business
Utilize networking through multiple community and trade organizations to raise awareness of parking options and cultivate business relationships with key travel decision makers.

Account Executive, WNBJ- TV 2015
Jackson, TN

Established new accounts and manage existing accounts to generate revenue for the station through creative advertising campaigns
Provided advertising strategies, budgets, and ideas based on the needs, target audience and image of each client
Maintained and established new relationships with community organizations and leaders to establish key focus for stations community outreach efforts.
Created fundraisers and community outreach efforts with non-profit organization leaders


Catering and Marketing Manager, Tulum Fresh Mexican Grill, 2014
Jackson, TN

Built relationships with clients and provide quality service and food for their events
Managed the creation of the marketing materials to market the restaurant and the catering capabilities
Worked with management team to develop successful marketing strategies for the restaurant and catering services
Communicated with the catering team to insure the highest possible quality product, process each order and deliver the product on time


Fund Development Coordinator, Wo/Men’s Resource and Rape Assistance Program, 
2012 -2014, Jackson, TN

Established $30,000 in new annual revenue for the organization working 25 hours per week.
Created effective structure and strategies for Fund Development to allow for expansion and enrichment of services. 
Worked with the Board of Directors and Executive Director to implement new fundraising strategies and structure
Fruitfully marketed the organization through PR and community networking that raised awareness of the organization and its services throughout West Tennessee
Worked closely with our IT and web coordinator to create effective Social Media announcements and campaigns.
Increased base of volunteers and corporate partners to generate additional income for the organization


Account Executive, Knowledge Link, 2007-2008
Jackson, TN

Generated total of $25,000 in sales for the company working part-time. 
Gained knowledge of SEO set-up and marketing to generate results for new clients
Successfully educated clients on the benefits creating an efficient e-commerce site
Analyzed needs of clients through market and industry research to create profitable e-commerce websites
Provided extraordinary customer service to clients for the success of their website. through entire process. 
Communicated with team members to complete projects productively and accurately within set deadlines

Marketing Manager, ABM Parking Services, Nashville International Airport, 
February 2016- October 2016
Nashville, TN

Create corporate parking programs to generate new business to the new BNA Express Park facility
Provide customer service and manage corporate accounts
Perform research and compile results to measure increased business and develop productive programs for corporate customers
Implement corporate programs and existing business traveler program to increase overall business
Utilize networking through multiple community and trade organizations to raise awareness of parking options and cultivate business relationships with key travel decision makers.

Account Executive, WNBJ- TV 2015
Jackson, TN

Established new accounts and manage existing accounts to generate revenue for the station through creative advertising campaigns
Provided advertising strategies, budgets, and ideas based on the needs, target audience and image of each client
Maintained and established new relationships with community organizations and leaders to establish key focus for stations community outreach efforts.
Created fundraisers and community outreach efforts with non-profit organization leaders


Catering and Marketing Manager, Tulum Fresh Mexican Grill, 2014
Jackson, TN

Built relationships with clients and provide quality service and food for their events
Managed the creation of the marketing materials to market the restaurant and the catering capabilities
Worked with management team to develop successful marketing strategies for the restaurant and catering services
Communicated with the catering team to insure the highest possible quality product, process each order and deliver the product on time


Fund Development Coordinator, Wo/Men’s Resource and Rape Assistance Program, 
2012 -2014, Jackson, TN

Established $30,000 in new annual revenue for the organization working 25 hours per week.
Created effective structure and strategies for Fund Development to allow for expansion and enrichment of services. 
Worked with the Board of Directors and Executive Director to implement new fundraising strategies and structure
Fruitfully marketed the organization through PR and community networking that raised awareness of the organization and its services throughout West Tennessee
Worked closely with our IT and web coordinator to create effective Social Media announcements and campaigns.
Increased base of volunteers and corporate partners to generate additional income for the organization


Account Executive, Knowledge Link, 2007-2008
Jackson, TN

Generated total of $25,000 in sales for the company working part-time. 
Gained knowledge of SEO set-up and marketing to generate results for new clients
Successfully educated clients on the benefits creating an efficient e-commerce site
Analyzed needs of clients through market and industry research to create profitable e-commerce websites
Provided extraordinary customer service to clients for the success of their website. through entire process. 
Communicated with team members to complete projects productively and accurately within set deadlines

Owner/Designer, Luna and Maude Handbags, 2005-2007

Created one of a kind high quality fabric handbags
Developed and implemented successful business plan
Successfully procured resources for unique materials and fabrics within budget requirements
Obtained hands on experience through the entire design process
Utilized creative grassroots marketing strategies to develop strong customer base
Generated profitable revenue within 18 months

Project Manager, DCA/DCPR 2000- 2005
Jackson, TN

Saved the company an average of $4,000 per year through discounts on travel expenses
Saved the company an average of $6,000 per year through efficient execution of photo shoots
Managed and Maintained Advertising Budgets ranging from $50,000 to $300,000.
Productively organized, and accomplished multiple large scale photo shoots within set time frames and budgets. 
Actively participated in creative process for each client by careful understanding of each clients goals and business needs, and communicating information with team members
Effectively carried out creative to realize TV, Radio, Web Design and Print Advertising for multiple clients
Managed and successfully maintained multiple accounts by providing excellent customer service and communication.
Successfully worked with team members to implement multiple advertising projects and campaigns efficiently and to each client's satisfaction. 
Prepared thorough market research for all clients to effectively advise on advertising strategy and decisions
Provided efficient budget recommendations for multiple clients in various industries

Visual Merchandiser, McRae’s/Parisians,
Birmingham, AL 1999-2001

Efficiently achieve daily goals and maintenance of visual standards for department displays, mannequins, merchandising and decor
Effectively train sales staff and ensured safety standards throughout the store
Design, order and create floral and artistic displays throughout the store within a set budget
Successfully aid other team members at surrounding stores throughout holiday seasons and major sale events
Maintain organization of visual storage rooms
Plan and prepare for store events

Assistant Manager, Casual Corner Group Inc., Petite Sophisticate
Birmingham, AL 1999

Drive store sales and meet goals through effective merchandising and daily profit reporting
Achieve store daily operations successfully through scheduling, setting sales goals, motivating sales team
Perform daily tasks necessary for optimal success of the store including, inventory, setting visual standards, and excellent POS performance and reporting.
Set all visuals for store including merchandising, floor set up, safety standards, and overall store appearance. 
Design windows and style mannequins weekly

Internship, Neiman Marcus, St. Louis, MO 1998

Through a “Manager in Training” focused program I excelled at the following:

Successfully Assist Department Manager with all duties within our department.
Set and achieved departmental and individual sales goals
Understand and excel in all facets of Customer Service and Care
Prepared for Sales, Special Events
Achieve goals in all departments: GiftWrap, Visual Merchandising, Stock and Inventory, Customer Service and Buyer’s Assistant

Cashier/Stock Associate, Nordstrom, 1992
Riverside, CA

Stocked and Cashier for Half Yearly Sale in the shoe department
Assisted manager in with inventory, helping customers, locating styles, and packaging purchases


Please note that gaps and changes in employment are due to life altering events.

Design Director

16+ years experience in all aspects of accessory and product design from initial ideas to final production. Expert knowledge in handbags, sports bags, backpacks, knits, small leather goods, promotional merchandise and cosmetic bags. Extensive skill in tech packs, product presentations, hand sketching, line building, hardware development, trend research and trend boards. Experience in Asia and India travel to overseas factories for development, sourcing and sample development. Trade shows, inspiration shopping in both Asia and Europe. Expert in communication with factories. Available full time or freelance. 

You can reach Dina Smith at dinaval@me.com.

Creative Content Specialist For Hire

Hello!

I'm a freelance copywriter and content specialist with a penchant for fashion writing and digital marketing. 

I’m currently accepting new clients in need of high-quality conceptual development, content creation, content critique and social media management. You can learn more about my experience and view my resume at liztalago.carbonmade.com. I'm looking forward to collaborating with our local fashion community! 

Liz Talago